Chasing left behind of the micro, small and medium size entreprizes Using Technology in The Situbondo City

Isti, Fadah and Randika, Fandiyanto (2018) Chasing left behind of the micro, small and medium size entreprizes Using Technology in The Situbondo City. International Journal Of Applied Business And Economic Research, 15 (24). pp. 51-57. ISSN 0972-7302

	Text (Jurnal Internasional Dosen Fakultas Ekonomi UNARS dengan judul CHASING LEFT BEHIND OF THE MICRO, SMALL AND MEDIUM SIZE ENTREPRIZES USING TECHNOLOGY IN THE SITUBONDO CITY) jurnal KWU.pdf - Published Version Download (2MB)
	Text 1. turnitin2018 ijaber Chasing Left Behind of the Applie.pdf.pdf Download (2MB)

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Abstract

Situbondo regency is one of the areas in East Java Province. Situbondo is also one of the centers of Small and Medium size Entreprizes (SMEs) producer of handicraft products. The High competition makes the SMEs business is required to always make innovations and the need for special strategies that can create competitive power. The research was conducted at SMEs handicraft producer in Situbondo Regency, East Java. The purpose of this research is to describe strategic steps to create business partnership. Strategy to chasing left behind of SMEs in Situbondo Regency can be done by utilizing three things: Technology of production requires effort to always give priority to the effectiveness and efficiency of production and prioritizing innovation, because it is the most important aspect that must be done, the higher innovation of product offered then will be easy to attract consumer interest and enhance business competitiveness. Tekhnology of marketting pushing SMEs to always use the e-commerce media in promoting and transacting, and tekhnology of Banking to support and facilitate the exchange of money exchange with the programs implemented by banks

Item Type:	Article
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Fakultas Ekonomi > S1 Manajemen
Depositing User:	Randika Fandiyanto UNARS
Date Deposited:	01 Dec 2019 17:41
Last Modified:	05 Dec 2022 07:02
URI:	http://repository.unars.ac.id/id/eprint/71

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